Design Considerations

Multiple, web-of-life cycles, interactions and scales are shown in a colourful illustrated diagram. The illustrated elements are positioned on underwater background graduated colours with flat space for adjacent text explanations.

The reverse side of the poster is a four-panel fold out brochure with 2-page spread and self-cover. In addition to illustrating and labelling the life cycle diagram, Watershed Moment designer, Soren Henrich, produced the layout from an existing design template, using supplied text and images.

WWF BC Marine Life Cycle Diagram
World Wildlife Fund fold-out brochure diagram shows the interrelations between the life cycles of marine organisms.

‘All kinds of plants, animals, fish, birds and other creature make up this region. This biodiversity gives us food and medicine, shapes our climate, helps to control pollution, and much, much more – and it’s just as essential for other species as well.’

– WWF – BC Marine Life brochure

Download the full brochure from the World Wildlife fund.

Contact Watershed Moment for brochure design and illustrated infographics.